M9

Privacy Policy

Effective Date: September 11th 2024

1. Introduction

Welcome to M9 (the "App"). This Privacy Policy aims to offer a thorough explanation of how we collect, utilize, share, and protect your personal data when you engage with our App. As a provider of advanced analytics and dashboard solutions, including the analysis of advertisements to refine marketing models and deliver actionable insights, we are dedicated to maintaining the highest standards of privacy and data protection. This policy is designed to ensure transparency and to uphold your privacy rights in compliance with applicable data protection laws and Facebook’s platform policies.

2. Data Collection

To provide you with our services effectively, including the creation of dashboards and the analysis of advertisements to enhance marketing models and deliver analytics, we collect various types of personal data. This data includes:

Contact Information: This encompasses details such as your full name, email address, and phone number. We collect this information when you register for or interact with specific features of our App, enabling us to authenticate users and maintain effective communication.

Usage Data: We gather data about your interactions with our App, including which features you use, the frequency of your visits, and the duration of each session. This information helps us understand user behavior, enhance our App’s functionality, and tailor our services to better meet your needs.

Device Information: This includes technical details about the device you use to access our App, such as device identifiers, operating system version, browser type, and IP address. Collecting this data helps us ensure compatibility and optimize performance across various devices.

Advertising Data: In the course of analyzing ads, we collect data related to the performance of advertisements, including metrics such as click-through rates, impressions, engagement levels, and conversion rates. This data is used to improve ad models and provide detailed analytics to our users.

3. Data Usage

The personal data we collect is used to deliver, enhance, and personalize our services, with a particular focus on ad analysis and dashboard creation. Specifically, we utilize your data for the following purposes:

Service Provision and Improvement: We use your data to operate and refine the features of our App, including generating and displaying custom dashboards and analyzing advertisements. This allows us to provide actionable insights and enhance the performance of marketing campaigns.

Communication: Your contact information is used to send you important updates, notifications, and information related to our App. This includes announcements about new features, security updates, and other essential communications. We may also use this information to respond to your inquiries and provide customer support.

Personalization and Analytics: We leverage usage data to tailor the content and recommendations you receive within our App. By analyzing your interaction patterns and the performance of ads, we aim to deliver personalized insights and recommendations that improve the effectiveness of your advertising strategies.

Ad Analysis and Model Improvement: We analyze the data related to the ads you run through our App to refine advertising models and provide detailed analytics. This includes assessing ad performance metrics and identifying trends to help optimize your marketing efforts.

4. Data Sharing

We may share your personal data in the following situations:

With Your Consent: If you provide explicit consent, we may share your data with third parties for specific purposes, such as integrating our App with other platforms or services. This sharing will be conducted in accordance with the consent you provide.

5. User Rights

As a user, you have several rights regarding your personal data:

Access: You have the right to request access to the personal data we hold about you. This includes obtaining a copy of the data and information about how it is being processed.

Correction: If you believe that the personal data we hold about you is inaccurate or incomplete, you have the right to request correction or updates to ensure that your data is accurate and up-to-date.

Deletion: You may request the deletion of your personal data under certain circumstances, such as when the data is no longer necessary for the purposes for which it was collected, or if you withdraw your consent.

Objection: You have the right to object to the processing of your data based on legitimate interests or for direct marketing purposes. You can request that we cease processing your data for these specific activities.

Data Portability: You have the right to request the transfer of your personal data to another organization in a structured, commonly used, and machine-readable format, where applicable.

6. Data Storage and Security

We implement comprehensive technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. These measures include data encryption, secure storage practices, and strict access controls. We regularly review and update our security practices to address evolving threats and ensure the ongoing protection of your data.

7. Third-Party Services

Our App may integrate with third-party services, including analytics tools and advertising networks. These third parties may collect and use your data in accordance with their own privacy policies. We encourage you to review their privacy practices to understand how they handle your information. While we strive to partner with reputable third parties, we do not control and are not responsible for their data handling practices.

8. Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience, analyze App usage, and deliver personalized content and advertisements. Cookies are small files placed on your device that help us recognize you and improve your interactions with our App. You can manage your cookie preferences through your browser settings or opt-out mechanisms provided by our App.

9. Compliance with Facebook Terms

Our App is designed to comply with Facebook’s Platform Policy, which includes specific requirements for data handling and privacy practices. We ensure that our data practices align with Facebook’s guidelines and do not share Facebook data with third parties except as explicitly permitted under Facebook’s policies. Our adherence to these guidelines is essential for maintaining our app’s compliance and functionality.

10. Legal Compliance

We are committed to complying with all applicable data protection laws and regulations, including:

GDPR (General Data Protection Regulation): For users located in the European Union, we adhere to GDPR requirements for data protection and privacy, ensuring that your rights are respected and your data is handled in accordance with the regulation.

CCPA (California Consumer Privacy Act): For users in California, USA, we comply with CCPA requirements related to the collection, use, and sale of personal data. This includes providing necessary disclosures and honoring your rights under the CCPA.

11. Changes to the Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our data practices, operational needs, or legal requirements. Any such updates will be posted on this page with an updated effective date. We encourage you to review this policy regularly to stay informed about how we are protecting your data.

12. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by applicable laws. Once your data is no longer needed, we will securely delete or anonymize it to prevent further processing.

13. International Data Transfers

If your personal data is transferred to or accessed from jurisdictions outside your country of residence, we ensure that appropriate safeguards are in place to protect your data in accordance with applicable international data protection laws. This includes using mechanisms such as standard contractual clauses or other lawful data transfer methods to ensure adequate protection.

14. Children’s Privacy

Our App is not intended for use by individuals under the age of [age]. We do not knowingly collect personal data from children. If we become aware that we have inadvertently collected data from children, we will take prompt action to delete such data and prevent further collection.

15. Data Breach Notification

In the event of a data breach that compromises your personal data, we will notify you as required by applicable laws. We will also take appropriate measures to address the breach, mitigate its impact, and implement corrective actions to prevent future incidents.

16. Data Protection Officer (DPO)

For any inquiries or concerns regarding our data protection practices or this Privacy Policy, please contact our Data Protection Officer at:

[Contact Information of DPO]

17. User Consent

By using our App, you consent to the collection, use, and sharing of your personal data as described in this Privacy Policy. You have the right to withdraw your consent at any time by contacting us using the information provided below. Please note that withdrawal of consent does not affect the legality of processing based on consent before its withdrawal.

18. Contact Information

For any questions, concerns, or requests related to this Privacy Policy or your personal data, please contact us at:

martinfeuillet@m9market.com